RETAIL STRATEGY & MERCHANDISE PLANNING
See the WHOLE PICTURE.
Make SMARTER MOVES.
From merchandise planning to team performance, we turn your numbers into a clear plan of action so every decision moves your business forward.
BUILD YOUR DREAM BRAND
BUILD YOUR DREAM BRAND
Imagine FEELING INVINCIBLE AS A BUSINESS OWNER?
You wake up feeling ready, equipped and inspired. Your staff is on it, your operations are working for you, your buy and timeline for deliveries is organized and situated to serve your incredible community of customers. A feeling so craved because it is quite literally why you started working for yourself in the first place.
But instead, YOU’RE STRUGGLING TO…
MAKE BUYING DECISIONS WITH CONFIDENCE
You're buying based on gut instinct, last year's invoices, and what you think your customers will love. Your POS reports aren't giving you the full picture, and you're not always sure which numbers to trust. You don't know if you're buying too much, too little, or simply buying the wrong things.
And by the time you realise something isn't working, the inventory is already sitting on your shelves.
01
TURN YOUR DATA INTO DECISIONS
You have reports, sales figures, inventory numbers, and customer information sitting in your systems. But what are you actually supposed to do with all of it? Your reports don't always reflect what's happening on the shop floor. Your team doesn't know what numbers they're working towards, and you're the only one who really understands the business performance.
You don't need more reports. You need information that tells you what to do next.
02
KEEP YOUR BUSINESS MOVING FORWARD
You're juggling buying, inventory, staff, customer experience, marketing, and the everyday responsibilities of running a store. Your best customers haven't heard from you since they last walked through the door, you're only discovering overbuying when markdowns become necessary, and there's always another decision waiting to be made. Meanwhile, you see other boutiques growing, making smarter buying decisions, and operating with a level of structure you wish you had.
You know your business has more potential. You just need the right plan, the right numbers, and the right support to unlock it.
03
Maybe YOU’VE TRIED….
doing it all yourself (phew!)
taking a course that promised a lot (been there, serial course taker over here)
chasing business trends that don’t align with your vision
hiring a new employee who was unqualified
…and now you’re finally ready to do it right.
You’ve told yourself YOU’LL FIGURE IT OUT ON YOUR OWN for long enough
This rule applies to so many aspects of life for a reason. We simply cannot do it all. By not investing in help, you risk falling behind as your competitors rise to the top. I know the feeling of watching other friends take off and wondering what you are doing wrong. I can confidently tell you, it starts with strong leadership.
Hi, I’M TJ!
I started working in the fashion industry at the age of 15. Luxury fashion boutiques were (and still are!) a weakness of mine. My passion for fashion, albeit cheesy, runs deep. After graduating from the Fashion Institute of Design and Merchandising with a degree in Visual Communications, I started my journey young and eager to learn as much as I could about the nuances the industry had to offer.
I have worked for PR agencies, fashion houses, retail conglomerates, and celebrity stylists, and eventually opened up a retail store with a seasoned industry professional, my mama. For 12 years, we busted our butts buying and sourcing some of the best collections that Europe and the US had to offer, discovering many before they were what they are today.
We built a seven-figure business! Over the course of that time, I was able to take two 5 month maternity leaves, support my husband's entrepreneurial endeavors, and make my own schedule. I managed all the glamorous (lol) responsibility that comes with the retail end of things and have learned a thing or two. I continue to consult for the store in many facets, and I love it.
After 12 years running a store, I know what the numbers feel like from behind the register. Today, I use that experience to build planning and reporting systems for boutiques across the country, including stores transitioning from legacy planning services. I'm not just reading your data. I'm reading it through the eyes of someone who's been there.
The beautiful thing about working with me is that you also have access to the 15+-year-old relationships I have built inside the industry with showrooms, designers, brands, and reps alike. Connecting people with people is at the core of what I do, and having access to the best in the industry is an added bonus.
Now, I get the honor of using this combined experience, trial and error, and raw passion to help you in your business. Whether you have a brand or a retail store, I’m your girl. Besides all that, I am a mother, a business owner, and a junky for a vodka martini. Let’s be friends, shall we?
A more thoughtful approach to RETAIL PLANNING
Every boutique is different. Your planning should be too. I bring together your data, the realities of your store, and the people behind it to create a clearer picture of your business and what needs to happen next.
01.
YOUR DATA, CURATED.
No generic templates or one-size-fits-all reports. I build your planning and reporting around your POS data, your store's needs, and the way your business actually operates.
02.
READ THROUGH A RETAILER'S EYES.
Numbers never tell the whole story on their own. I look at your data alongside your buying, inventory, team, customers, and what's happening on the shop floor to understand what the numbers really mean.
03.
CLEAR FOR EVERYONE.
Your owner, staff, and buyers all need different insights. I make sure everyone has the information they need to understand performance, take ownership, and make better decisions. Because small, consistent improvements across the whole team add up to a stronger, more profitable business.
HOW do I help you do this?
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Seasonal merchandise planning, Open-to-Buy (OTB) budgeting, and delivery flow management to help you plan purchases, manage inventory investment, and stay in control of your buying budget.
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Customised reporting built around your Shopify or Lightspeed data, with clear insights for owners, staff, and buyers. From sell-through and aged inventory to our four-bucket brand review, we turn your numbers into actionable buying and business decisions.
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Strategic market preparation, assortment planning, and buying office support to help you make more confident buying decisions, build a balanced collection, and get more from every market appointment.
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Practical clienteling tools, staff performance systems, and team training that strengthen customer relationships, improve accountability, and help your team take a more active role in driving sales.
Choose your
COURSE OF ACTION:
Choose your COURSE OF ACTION:
BUSINESS BOOST
7 days
Business Audit
WhatsApp/Email Support
60-min 1:1 Zoom Calls (x3)
Growth Roadmap
Positioning Strategy
Inventory Audit
Marketing Plan
Logistics & Operations Strategy
Customer Experience Assessment
Sales & Conversion Optimization
RETAIL ACCELERATOR
30 days
Business Audit
WhatsApp/Email Support
60-min 1:1 Zoom Calls (x4)
Growth Roadmap
Positioning Strategy
Inventory Audit
Marketing Plan
Logistics & Operations Strategy
Customer Experience Assessment
Sales & Conversion Optimization
GROWTH SUITE
3 months
Business Audit
WhatsApp/Email Support
60-min 1:1 Zoom Calls (x12)
Growth Roadmap
Positioning Strategy
Inventory Audit
Marketing Plan
Logistics & Operations Strategy
Customer Experience Assessment
Sales & Conversion Optimization
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ALL THE SUPPORT you need to take your business from surviving to THRIVING is right here.
So, WHAT’S NEXT?
First, YOU FILL OUT AN INQUIRY FORM
It’s short and sweet and you can fill it out here!
Next, WE HAVE A QUICK CALL
Don't worry, I'm super easy to chat with! This call is just to see if we’re the right fit to work together. I truly believe in making sure I can bring the best value to your business, so I only take on clients when I’m confident I can help them succeed!
Finally, YOU GET MY FANCY BUSINESS AUDIT AND A PROPOSAL
If we are aligned on the mission, off we go. We review the business audit questionnaire, the proposal is sent, and you are on your way to transforming your business!
WHY work with ME?
01.
More than a consultant,
CONSIDER ME YOUR TEAMMATE
I’m all about building strong relationships with my clients. By taking the time to understand your market, team, and goals, I craft strategies that fit your unique needs. With over a decade of retail experience, I know the industry inside out. I’ve been in your shoes, facing the same challenges. My hands-on knowledge allows me to offer solutions that are both practical and immediately applicable.
02.
Bridging the gap,
WITHOUT BREAKING THE BANK
My expertise goes beyond retail management and extends into wholesale, giving me a 360-degree view of the industry. From optimizing inventory to improving customer experiences, I tackle your business challenges from every angle. My goal is to provide actionable strategies that hit the root of the problem—without straining your budget.
03.
ON-GOING SUPPORT,
just a message away
Whether you have a quick question or need in-depth advice, I’m always here via WhatsApp or email. Think of me as your virtual business manager—available whenever you need support. With constant access to my insights and guidance, you can feel confident knowing I’ve got your back.
You know IT’S TIME TO….
level up your brand and attract loyal customers
get clear on your approach to marketing, positioning and inventory management
execute clear operations and business practices so you can scale, and grow without you always being there…
engage your community and build lasting relationships
lighten your load, feel excited about your business again, and build the business you always wanted!
Guess what? TRANSFORMATION STARTS NOW!
FAQs
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My consulting package offers a comprehensive approach to improving your business across key areas:
Business Audit: A detailed review of your current operations, marketing, and logistics to uncover strengths and identify areas for improvement.
Positioning Strategy: Development of a unique market position that differentiates your brand from competitors.
Marketing Plan: Tailored strategies designed to enhance your marketing efforts and effectively reach your target audience.
Logistics and Operations Overhaul: Recommendations to optimize your supply chain, inventory management, and overall operations.
Employee Training: Sessions crafted to boost your team’s skills and performance.
On-Going Support: Continuous access to me for ongoing guidance and support through email or WhatsApp.
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If you're dealing with stagnant sales, operational inefficiencies, unclear market positioning, or struggling with marketing strategies, your inventory management; consulting services can offer valuable insights and solutions. I provide a preliminary consultation to assess your needs and determine how my services can help tackle your specific challenges before you commit to anything.
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I have been in your shoes. I know what it feels like to not really know what help you need and where to start to get some clarity back on the direction of your business. By working with me, we figure that out together. A lot of other consulting agencies have one formula.
Unlike them, my services are tailored specifically for the fashion and retail industry, drawing on deep industry knowledge paired with a personalized approach to YOU. I provide a full-service package, from strategic planning to operational improvements, along with continuous support. Plus, with on-going support, you'll always have expert advice at your fingertips.
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The timeline depends on your business’s specific needs and the project's scope. Typically, a comprehensive business overhaul lasts between 3 to 6 months. This includes the initial audit, strategy development, implementation support, and follow-up consultations. I also offer ongoing support monthly or quarterly to ensure sustained progress.
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The goal is to deliver measurable improvements to your business. My clients have seen increased sales, enhanced operational efficiency, better market positioning, and more effective marketing strategies. To ensure success, we’ll set clear, achievable goals and track progress throughout our work together.
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Absolutely! My consulting services are designed to address the needs of both online and physical retail operations. I provide customized strategies based on your business model, whether you're focused on e-commerce, in-store retail, or a combination of both.
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Fees are based on the scope and complexity of the services required. During our initial consultation, we’ll discuss your specific needs and goals, and I’ll provide a customized proposal with a detailed breakdown of costs. My aim is to ensure the value you receive matches your investment.
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Yes, I offer options for ongoing support after our initial work together. This can include follow-up consultations, additional training sessions, and continuous access to my expertise. We can tailor these options based on your needs to provide continued growth and support.
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Getting started is easy! Simply reach out via our inquiry form, and you’ll get an invitation to schedule an initial consultation. I’ll discuss your business needs during this meeting, outline my services, and determine the next steps. From there, I’ll create a customized plan and we will begin working together to achieve your business goals.
LOVE NOTE, from TJ
If there is one challenge that the last 15 years in the fashion industry has left me with, it is that good help is hard to find. People who GET the mission, and while cheesy to say, truly have a passion for fashion.
This day and age is about staying true to yourself but understanding how the industry is ever-evolving and, sadly, never slowing down. After experiencing triumphs and failures in the industry, I set out to fill in the cracks of finding good help and staying vigilant with business practices. I experienced the lack of that option for small business owners firsthand.
I also just simply have a true, alive passion for fashion and ALL that it entails. From glamour to sweat and everything in between. I love to connect, to know people's stories, to dig around in data, and have my hands in the business of fashion. The excitement of serving the industry this way is real, and I cannot wait to start helping you.
Let’s TAKE YOUR BRAND to places you never thought POSSIBLE
